Over the past four years, we have helped Aescend Aesthetics expand and elevate their brand. This ongoing partnership led to the development of their new initiatives, such as the Aescend Aethleisure Club and Solace, their new sauna house.
For Solace, the new sauna house, we designed both the brand and the website, ensuring they align with Aescend’s overall aesthetic. Solace extends Aescend’s commitment to holistic wellness, using calming and natural tones to create a seamless brand experience. The website showcases the luxurious yet serene atmosphere of Solace, inviting clients to experience relaxation and rejuvenation in a beautifully designed space.
In addition to the website, we streamlined Aescend’s social media presence to ensure a consistent omnichannel experience. We created a cohesive strategy that provides clients with valuable information across all platforms, reinforcing Aescend’s brand identity and expanding their reach.
We began by redesigning Aescend’s website to match the serene and natural ambiance of their new clinic. Warm tones and black-and-white imagery were incorporated to convey a professional yet welcoming atmosphere. The aesthetics of the website mirror the calming, natural feel of the clinic, with textures and colors inspired by the clinic's stone features, and a palette of nudes and beiges. This design approach reinforces the idea that Aescend is both a clinical and warm, inviting space for patients.