The contemporary art world has experienced a new energy with the opening of Gallery Alchemy, located in the heart of Milton, NSW. Dedicated to showcasing local artists’ talents and celebrating the area’s diverse cultural landscape, Gallery Alchemy provides a platform for artists to showcase their work to a wider audience. With monthly exhibitions, Gallery Alchemy offers a new and constantly evolving display of artwork, keeping the art scene fresh for its visitors.
What do they offer?
Gallery Alchemy offers a unique experience by combining art exhibitions with live music, creating an immersive environment that highlights the connection between different forms of creativity and cultural expression.
A community that celebrates and supports local artists and global culture, Gallery Alchemy is more than just a space to display art. It is a creative hub where artists and the public can connect and appreciate the creators and their work at regular events.
Our Role | We Designed It!
Why are we boasting about this new gallery? Sarah Thomas, the owner of Gallery Alchemy, entrusted us with redesigning and rebranding of the gallery to reflect her unique vision.
Rebranding their image to achieve a modern yet classic look required a delicate balance between the two contrasting styles. To begin, we conducted extensive research into Victorian design elements, and analyzed how we could incorporate these elements into a modern website. We focused on ornate fonts, with a neutral color scheme plus a rich burnt orange to create a cohesive brand identity. Additionally, we ensured that the website was user-friendly and easy to navigate while still maintaining its new branded aesthetic. By merging traditional and contemporary design elements, we were able to create a unique and visually striking brand that accurately represents the Gallery Alchemy as a whole.
Celebrating Gallery Alchemy
It is no secret that Gallery Alchemy is a new and exciting addition to the contemporary art world. As mentioned above, it’s a space that celebrates local artists and culture, providing a platform for artists to showcase their work and engage with their audience. The combination of monthly exhibitions, live music, and interstate art fairs makes Gallery Alchemy a unique and dynamic art space that offers an immersive experience for visitors. Whether you’re an artist, art enthusiast, or just someone who loves the cultural richness of your community, Gallery Alchemy is a place that we recommend you visit.
March 9, 2023